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Web Scraping Retail Flipp Flyers

David Li
4 min readFeb 21, 2024

The flipp_flyer_parser Python script is a sophisticated web scraping tool, designed for extracting promotional flyer data from various retail websites. Authored by FriendlyUser, this script leverages Selenium, a powerful tool for browser automation, to navigate through web pages and extract relevant data. It focuses on three major Canadian retailers: Save-On-Foods, Walmart, and Superstore.

Key Components and Libraries

  • Selenium WebDriver (undetected_chromedriver): Used for controlling a Chrome browser. This driver is essential for navigating through the web pages and interacting with web elements.
  • Date Parsing (dateutil.parser): Utilized for parsing date strings.
  • Regular Expressions (re): Employed for text pattern matching and data extraction from descriptions.
  • Image Processing (PIL): The Python Imaging Library (PIL) can be used for handling images, though its specific usage isn't clear from the provided script.
  • Argument Parsing (argparse): Facilitates command-line argument parsing, allowing users to specify the store type.

Core Functionalities

WebDriver Setup

  • make_driver(): Creates a Chrome WebDriver instance with optional headless browsing.

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